Lead events collapsed after the June 5 release
Key events fell 21.4% week-over-week, and nearly all of the loss sits in the generate_lead event, which dropped from 31 to 12, a 61.3% decline that begins abruptly on June 5, the day of the storefront deploy. Sessions and engagement rose over the same days, so demand didn't fall; the quote form's event instrumentation almost certainly broke in that release.
answers,